The National Science Foundation Innovation Corps – Class 2: The Business Model Canvas

Over the last [several] months the U.S. government has been running one of the most audacious experiments in entrepreneurship since World War II… They launched an incubator for the top scientists and engineers in the U.S.

From Steve Blank:

“The Lean LaunchPad class for the National Science Foundation Innovation Corps is a new model of teaching startup entrepreneurship. This post is part two. Part one is here. Syllabus here.

The 21 NSF teams had been out of the classroom for just 15 hours as they filed back in with their business model canvas presentations. Their assignment appeared (to them) to be deceptively simple:
Write down their initial hypotheses for the 9 components of their company’s business model (who are the customers? what’s the product? what distribution channel? etc.)

  • Come up with ways to test each of the 9 business model canvas hypotheses
  • Decide what constitutes a pass/fail signal for the test. At what point would you say that your hypotheses wasn’t even close to correct?
  • Consider if their business worth pursuing? (Give us an estimate of market size)
  • Start their team’s blog/wiki/journal to record their progress during for the class

READ FULL ARTICLE [web]
NSF I-Corps [web]

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